Business assessment · SEO agencies

Clearwater Agency

SEO agencies · Office in Cremorne VIC

Evidence confidence: Moderate
Our two cents

Best suited to multi-channel campaigns including SEO.

Clearwater Agency is a Cremorne digital agency founded in 2012 by Glenn Lockwood, now running SEO alongside paid social, paid search and creative. It suits Melbourne organisations, including not-for-profits and finance brands, that want SEO as part of a wider campaign. Its finance SEO work won at the Global Search Awards 2026, and it holds 4.9 stars from 87 Google reviews. The caveat: SEO is one channel among several, and no pricing is published.

Worth considering for

Check before booking

  • Multi-channel agency; confirm how much of the team works on SEO specifically.
  • No pricing or contract terms published.
  • Not verified: Pricing, Contract terms, Size of the SEO team.

How the score adds up.

Method v1 · SEO agencies
Expertise and capability 17.5 / 25 Trading since 2012 with search roots and named leaders, but now a multi-channel agency; Clutch lists SEO at about 15% of its service focus.
Evidence of work 20 / 25 Named case studies including Natio with organic traffic and revenue figures, plus independently judged SEO award wins.
Customer experience 18 / 20 Google 4.9 from 87 reviews plus Clutch 5.0 from 11, about 98 reviews at 4.9.
Transparency 9 / 15 Clear contact details and process descriptions. No pricing, terms or ABN seen on the pages loaded.
Professional standards 12 / 15 Search award wins in 2025 and 2026 verified on the APAC and Global Search Awards sites. No published contract terms or reporting standard found.

Total: 77/100 (method v1). Points are rounded for display; the total is rounded once from exact values. Compare scores only within the same category. This is an editorial assessment, not a customer rating.

What the assessment is based on.

Website, ABR, Google Business Profile, Clutch and awards pages loaded on 28 October 2026. SEO share of the business is unclear from the sources.

Research basis: desk research, checked 28 October 2026. No service was purchased or tested, and no first-hand experience is claimed.

Something needs correcting?

If a fact here is wrong or out of date, send it to us with a link to evidence. Corrections are free and do not require a business relationship. A submission does not change a score by itself.